Unlocking sustainable packaging decisions that embed circularity

Fast-moving consumer goods

Unlocking sustainable packaging decisions that embed circularity

Proven results

Aligning 7 disparate LCAs into a single comparable source of truth

1 day

Types of packaging analysed for water bottle products.

3

Faster and cheaper than conducting an LCA, while maintaining granularity

10x

Emissions reduction potential from circularity, reuse and recycled materials

50%

Neutreeno’s bottom-up decarbonisation platform modelled our production processes to deliver highly granular facility-level results in a short timeframe, providing credible, comparable evidence.

The Challenge

Danone needed to make informed decisions about their packaging choices for their bottled water products. This involved getting a clear overview of the product carbon footprint of their glass, aluminium or plastic water bottles. Easily comparable results were needed for environmental impact insights and clear evidence to aid internal decision-making.  

The Process

Neutreeno ingested AeroEdge's manufacturing data and built a process network model of the blade production operation. The system quantified resource flows and confidence levels at every node, surfacing where imprecise data was driving imprecise results, and where additional data points would deliver the greatest improvement in confidence. From this model, Neutreeno identified the blade-cutting stage as the primary lever. The analysis compared the current production method against a more energy-efficient alternative, modelling the emissions, energy, and material implications of the switch across the full production process. The output was a prioritised, quantified case for a specific operational change — not a set of recommendations requiring further study before action could begin. The findings were designed to travel inside the business. The analysis could be presented to engineering, procurement, and leadership teams at different levels of technical depth, with the underlying model available for interrogation rather than a static report to be accepted or questioned without recourse.

How Neutreeno Helped

Neutreeno’s platform calculated credible outputs aligned with GHG Protocol, ISO 14067, and PACT frameworks, providing trusted data for internal teams, external partners, and customers.  

Neutreeno were able to identify actionable decarbonisation levers specific to each packaging type, such as energy efficiency, material switches, or sourcing improvements.

Neutreeno’s approach bypassed the lengthy process of a full Life Cycle Assessment. Using readily available data inputs, Neutreeno’s intelligent system offered the chance to identify the industrial methods used to produce the respective products and use that knowledge to calculate the associated emissions.  

"Neutreeno’s bottom-up decarbonisation platform modelled our production processes to deliver highly granular facility-level results in a short timeframe, providing credible, comparable evidence."

Jess Ainley
Senior Sustainability Manager

Key Results

Direct, uniform comparisons between packaging choices, glass, aluminium and plastic water bottles. Neutreeno identified process specific granular insights such as recycled content levels to indicate emissions levels. These insights fed into the wider analysis from CISL to create a holistic environmental impact assessment of various packaging solutions. Understanding the nuanced trade-offs of the existing options and the potential of future project.  

Outcomes included:

  • Fast results in weeks not months
  • Confidence-inspiring results with low levels of scientific uncertainty
  • Greater evidence-based insights into decarbonisation strategy and potential
  • Results that fed into clear-cut operational decision-making  

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Unlocked sustainable product design
“Neutreeno’s platform  delivered credible high‑granularity, cradle‑to‑gate results in a short timeframe.”
Gained insights 60x faster
“We wanted to begin acting swiftly, but were held back by incomplete / uncertain data. Neutreeno broke that deadlock.”
Saved millions in product costs
"Neutreeno's system enabled us to increase material efficiency and significant cost reductions."